Stephen Wade Honda wins President’s Award from American Honda Motor Co.
ST. GEORGE — For Stephen Wade, winning the President’s Award from American Honda Motor Co. for the third time in four years means his team is constantly raising the bar.
In order to receive the award, a dealership has to excel in service, customer satisfaction and sales. The Stephen Wade Honda was one of the 151 Honda dealerships – there are 1,160 in the U.S. – to win the award. It also won the award in 2015 and 2017.
“You have to perform at a superior level,” Wade said.
Strict, high goals are set by Stephen Wade dealership employers, Wade said, so winning this award means his employees are achieving those goals and performing the way he wants them to.
Wade attributes the dealership’s success to his employees.
“It’s all about our people and their willingness to not just talk the talk, but walk the walk,” he said.
Wade moved here 25 years ago and purchased a Chevy Cadillac dealership, hoping to sell 75 to 80 cars a month. Now, Stephen Wade dealerships sell 700 to 800 cars a month and he has 14 franchises overall, including Toyota, Honda, Chevrolet, Mercedes-Benz and Chrysler.
Wade and his team celebrated the winning of the President’s Award Tuesday with a dinner for his employees.
Email: mheckenliable@stgnews.com
Twitter: @STGnews | @markeekaenews
Copyright St. George News, SaintGeorgeUtah.com LLC, 2018, all rights reserved.